Social media has become a mainstay in society. Platforms such as Twitter and Facebook are used by most college students; however, students should consider spending more time on their LinkedIn profile to find new opportunities. LinkedIn is one of the oldest and most-used social media websites, but it offers several benefits.

Focus on professional networking

LinkedIn’s focus as a social media site is professional networking. LinkedIn is the perfect place to start. By connecting with professionals and businesses on LinkedIn, students can gain valuable insight about their field, new trends emerging or even opportunities to apply for.

Seek new opportunities

Experience is necessary in the job hunt, but finding opportunities is tough. LinkedIn has a search engine available where users can search for open positions. Users can apply any filters, including experience. 

Know your skills 

LinkedIn offers assessments for a variety of skills that are needed in the workforce. By taking these assessments and scoring in the top 30%, LinkedIn users can earn badges that show recruiters and other users their knowledge. Students can use these badges to show what they have learned and attract recruiters.

Cash rules everything around most people, so LinkedIn has a tool for that.

Salaries and compensation for employment are tricky subjects. It is hard to figure out what is the proper pay rate to ask for. LinkedIn has made this easier with their salary tool. Just insert the position and its location and you will find out what the compensation range is in that area. No more guessing or research!

Learn with LinkedIn

LinkedIn offers several ways to learn on their platform. Through their Learning tool, users can learn skills and take courses or just watch a short video on a variety of topics. They also have newsletters from industry leaders such as Rebecca Minkhof and Suze Orman. LinkedIn is a fountain of knowledge that any student could benefit from.